Evadot Podcast #92 – Shoot for the thing that’s a little harder than you think can actually be done

SpaceX differentiates itself from the myriad of small go-nowhere startups (who are mostly about hype) by “just doing it”.  Getting people excited about colonizing Mars beyond just saying they would like to do it is fruitless, even counterproductive, at this point.  Also, comparisons to the electronics industry are not completely fair or productive–the market size, latency of iteration, and cost of development are on completely different scales.  The services market is really irrelevant until the infrastructure and capabilities are solidly proven, there, and affordable, and there’s more that needs to be done before we’re there.  I think the PR concern will only be relevant after a few years.  Regarding innovation leapfrogging, Jim Utterback has a great book about this topic!